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Finding Aid
Material relating to the daily operations of Campaign’76 Media Communications, Inc., especially its work on Gerald R. Ford’s campaign advertising for the 1976 primary elections. The collection is mostly comprised of his office files including memoranda, correspondence, brochures, bumper stickers, news clippings, market research materials, and advertising copy.
Finding Aid
Materials concerning White House liaison with the news media, excluding the White House Press Corps. Included is information on media briefings and receptions, press interviews with the President, local and regional press conferences, and coordination of Federal Government public relations efforts.
Finding Aid
The collection includes separate chronological files of memoranda and correspondence concerning various aspects of the work of White and her staff, and a fragmentary subject file relating to the organization and operation of the Communications Office, including a significant file of notes taken at White House senior staff meetings.
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White House volunteers created this detailed card index to press releases from Ford's speeches, announcements, interviews, statements, press conferences, and messages. Over 200,000 entries give keyword or phrase, the context phrase, and full text citation. The entries cover subjects from Mass Assured Destruction to broomcorn imports, and places from China to Latvia. Researchers can easily acquire photocopies of entries by mail or telephone inquiry.
Finding Aid
This collection consists primarily of correspondence with the general public by First Lady Betty Ford, her children, and her staff. The material concerns views on public issues, expressions of support or criticism, holiday greetings, invitations, schedule requests, and plans, assistance requests and offers, and other matters.
Finding Aid
Primarily printed materials related to GOP congressional and presidential campaigns of the 1960s and early 1970s. Includes RNC and RNCC publications, training seminar manuals, polls and research reports, commercial advertising packets, newsletters, candidate pamphlets and correspondence. Also included are 1975 White House Weekly Presidential Mail Sample Reports.
Finding Aid
Material on the Nelson Rockefeller vice presidency, management of the Domestic Council, many domestic policy issues, drafting of the 1976 and 1977 State of the Union addresses, and Ford's FY1978 budget.
Finding Aid
A fragmentary subject file on emergency preparedness, social security, option memoranda to the president, and other matters. Also an extensive chronological file of correspondence on all aspects of Cavanaugh's duties.
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Materials on the origins and administration of the President's Foreign Intelligence Advisory Board and the Intelligence Oversight Board, and Cherne's activities on both. Also, information documenting Cherne's informal exchanges of advice and comments with prominent people in the intelligence community, and his interest in the collection of economic intelligence.
Finding Aid
Interviews about 1976 campaign advertising with Bruce Wagner, Douglas Bailey, media advisers to President Ford, and with Tony Schwartz, a media consultant who later joined the Carter campaign.TRANSCRIPTIONThe Ford Library contracted the transcription of the Wagner and Schwartz interviews and staff edited the transcripts.