Interviews about 1976 campaign advertising with Bruce Wagner, Douglas Bailey, media advisers to President Ford, and with Tony Schwartz, a media consultant who later joined the Carter campaign.
0.1 linear feet (ca. 88 pages)
L. Patrick Devlin (accession number 92-041)
The Ford Library contracted the transcription of the Wagner and Schwartz interviews and staff edited the transcripts.
Mr. Devlin donated to the United States of America his copyrights in the unpublished contents of the interviews The interviewees presumably keep their copyrights. The Bailey interview appeared in The Central States Speech Journal which may hold the copyright.
Prepared by Nancy Mirshah, August 1992
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