A. James Reichley

A journalist with practical experience in the political arena, Reichley assisted Dick Cheney with President Ford's primary and general election campaigns. His broad responsibility was to consider long range goals and policies, and to generate new ideas. In particular, Reichley produced papers on campaign strategy and drafted statements expressing the President's position on a variety of issues. Although under the direction of Michael Raoul-Duval, Cheney's political assistant, Reichley usually worked most closely with Cheney himself.

 As part of his work on general campaign strategy, Reichley was involved with outlining the long term "vision" of the Ford administration. This involvement ranged from writing analysis papers for Cheney on themes and programs for Ford to stress during the election, to weighing the advantages of potential campaign slogans.